Sneak Preview of the Electric Guitar Experience

Quick tour of the very early stages of The Electric Guitar Experience. Other very cool feats: You will be able to build your own rack and timelines.

Are you electrically experienced?

It would be absurd to talk about electric guitars without talking about music. So when I undertook the project of making a timeline about the history of electric guitars, it naturally turned very rock and roll… inside and out. Starting from the 30s, decades in music consecutively flooded Nguma’s itunes playlists, with surges of Wes Montgomery, Link Wray and, of course, Led Zep.

Studying vintage guitar models doesn’t go without side effects. I quickly felt like a kid in a candy store. I also felt plastered with shame for not having started a personal collection yet. (Owning a PRS SE custom doesn’t qualify, even if it’s actually a pretty good budget guitar.)

So, how do you start a guitar collection? What should be my first pick? Hard not to have a gargantuan appetite with such a menu. Rickenbacker’s Model B lap steel is a beast with a wild roar (1936!), while every lick from an original Gibson SG would burn like the flames of hard rock hell.
Well give me a bit more time for making a choice. In the meantime, you got a peak at what’s coming. The Electric Guitar Timeline is an inhouse project, and is backed by the best investors in town: Pat Sion, Fred Will and Gene Rossity.  Got curiosity? Want to help? Drop a note to info@nguma.com.

Jeanyu.com

Jeanyu.com

New York designer Jean Yu’s approach to fashion is minimalist and architectural. To reflect the purist aspect of her work, I wanted the interface to be as discreet as possible. The new site wears almost nothing, just Jean’s lingerie models. Each collection tells a story. Photographs are set alternatively close and far from the visitor and enhance the feeling of dimension.

http://www.jeanyu.com

Zeitheist.net – Gaming the social media.

One of our home made experimental twitter projects. Zeitheist explores twitter trending topics with a playful twist.

http://www.zeitheist.net

Tekora.com – Passing the message

Tekora is a development platform for mobile phones. They needed a promotional site that would showcase their offers, and describe what the service is about in a nutshell.

http://www.tekora.com

evbphoto.com – Showcasing creatives

Eric Van Den Brulle needed to showcase his work, we provided him with a simple site, where this emphasis is being put on the work itself. We also did the subsidiary site, evbcreative.com, in the same fashion.

http://www.evbphoto.com

Mercbar – Animate the web

Oldies but goodies, Mercbar has been an all time popular. It showcases at the same time home made illustration and flash animation (flash 5 at the time). Done in collaboration with creative wiz Fabrice Frere @ planetfab.

See it at www.planetfab.com

Winetwits.com – Sipping into the community

Winetwits was a 40000+ followers and growing twitter community of wine lovers. We undertook the challenge of designing an event system to service this community, as well as an overall visual and interaction chart. We also created a live system that allow people to tweet to wide screens at tasting events about the wine they tried.

http://www.winetwits.com